In the first half of 2022, TCL CSOT occupied the second largest market share of TV panel in the world and the first largest market share of 55-inch products in the world. Behind the remarkable achievements is not only the embodiment of technological research and innovation, but also the important role of standardization.
On October 25, the group standard of Technical Specification for 55-inch Display Structure (No. T/CVIA 101-2022) set by TCL CSOT was officially released. This standard determined the structure related elements and necessary size requirements such as the interface position and wiring position of 55-inch LCD display (OC). TV manufacturers of domestic mainstream had participated in its formulation. The introduction of this group standard has a positive guiding significance for downstream enterprises to purchase related products.
With the escalation of consumption and the continuous improvement of the quality of life, consumers tend to prefer televisions with larger screen, high-definition and high-end products. As a leading enterprise in China’s display industry, TCL CSOT 55-inch products ranked first in the world in terms of shipments as early as 2019, and did so to domestic first-line brand customers for five consecutive years. Over the years, TCL CSOT has always played the role of industry benchmark, actively deployed super sizes above 55-inch, committed to providing users with the ultimate experience, and achieved breakthrough results in years of R&D iterations. In terms of image quality presentation, TCL CSOT has independently developed UD/8K/QD/high contrast/high penetration/wide viewing angle and other technologies to pursue the best image quality. In terms of design, it has constantly innovated and launched such differentiated designs as borderless/ultra I narrow full screen/curved surface/ARC, in pursuit of high-end, minimalist and artistic design. TCL CSOT always brings a wonderful Vision to global users with high-quality products, and also injects new vitality and momentum into China and the global display market.
It can be seen that TCL CSOT’s strong technical leadership and market leadership are demonstrated both in its forward-looking arrangement and in its leading to formulate industry standards. In the future, TCL CSOT will continue to promote the innovation, iteration, popularization and application of relevant standards in China’s display industry, give full play to the leading role of leading enterprises in the industry, while enabling the steady development of the industry with more competitive products and services, so that more users can benefit from technological innovation, and have a better experience to life through the power of science and technology.